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Rose City Kids

Rose City Kids

Rose City Kids runs a number of weekly and weekend initiatives, reaching many children across the city of Welland. Role-modeling, building relationships, and providing practical assistance are at the core of their company values. In developing a website they wanted an easy to navigate site enabling them to post and invite the community members to join in on their events and make donations through their site, if desired.

Web Development

The Rose City website was created to facilitate community conversations and promote local events, hosted or promoted through the Rose City organization. Being able to easily upload events and track event sign ups was a core part of the website functionality. Another core function was the donation portal. A feature we developed on this site enabled various types of donations to be processed with appropriate security measures in place.

Copywriting

Whether visitors are conscious of it or not, good copywriting gives your business a "personality" based on the tone of the words they read on a website. The tone of voice needed to be established on the Royal City website was professional yet appealing to the variety of audiences. Both parents and children use this site and being able for both audiences to understand the intent of the Royal City organization was very important.